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Foodex Iran archive

Articles in “Marketing Strategy”

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Food Industry: From Traditional to Modern Marketing
Marketing StrategyNov 26, 2024

Food Industry: From Traditional to Modern Marketing

In the past two decades, food and beverage marketing has shifted from traditional TV, radio, and print to digital platforms. This reflects a desire for faster, closer contact with brands. This article from Foodex Magazine will trace the evolution of marketing. It will show how the industry has improved from traditional to digital marketing. How […]

5 min9Read
Advanced Food Marketing Plan + Book

Advanced Food Marketing Plan + Book

Today’s world is competitive, and this industry represents one of the most bright and intricate markets. Every company operating in this field, from restaurants and bars to food and beverage producers, faces many problems: intensive competition, rapid changes in consumer behavior, budget constraints, and many other issues. That is why having a clear and calculated […]

8 min8Read
5 Winning Food and Beverage Marketing Strategies to Grow Your Brand
Marketing StrategyOct 13, 2024

5 Winning Food and Beverage Marketing Strategies to Grow Your Brand

Present-day food is one of the most competitive markets. Success here requires a lot more than offering a tasty, high-quality product. Strong, well-directed marketing efforts play a very important role in acquiring distinction and growth in your brand. Below are five proven food marketing strategies that could help a brand not just exist but thrive. […]

6 min8Read