Fruitland

FRUITLAND is an Iranian fruit-juice and beverage brand developed within Mihan Industrial Group, with documented trademark activity dating to 1397 SH (2018). The brand was created around fruit juices, nectars and fruit-based beverages and has since developed across multiple flavors, formats and consumption occasions.

FRUITLAND's portfolio includes fruit juices and nectars, pulpy fruit drinks, carbonated fruit beverages and selected mixed drinks. Apple, orange, peach, mango, pineapple, sour cherry and pomegranate are among the flavors associated with the brand, with products offered in formats ranging from individual packs and cans to bottles and family-size packages.

FRUITLAND products are currently manufactured at Mihan Beverage City in Eslamshahr, Tehran Province, a dedicated beverage-production complex developed by Mihan. The facility supports modern beverage processing and packaging, including aseptic production for juice and nectar products.

The brand also has a verifiable international presence. FRUITLAND is currently represented within Mihan's distribution portfolio in the United Arab Emirates, while a 2025 conformity declaration for FRUITLAND juice products provides evidence of market access in Russia.

From Foodex Iran's perspective, Mihan's dedicated beverage-production infrastructure gives FRUITLAND a strong platform for expanding its portfolio while maintaining a clear identity around fruit-based beverages.